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Molton Brown Launches The Spring Collection

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Molton Brown, London’s fragrance experts, unveil their exquisite new floral collection – a modern interpretation of a classic scent inspired by the elegant purity of a luxurious bridal bouquet.

Jennifer Jambon, Molton Brown’s perfumer, describes it as, “a springtime bouquet of just-picked white flowers, still veiled in early morning dew. Sweet star anise marries a sophisticated touch of intrigue with the freshness of green, meadow-like top notes while a true floral heart blossoms with lily of the valley and magnolia. Silky ylang-ylang lingers for a tender, enduring finish.”

The story behind the collection celebrates leading note, lily of the valley, as the famous symbolic flower of the Flora Day festival in Helston, Cornwall. To mark the arrival of spring, the townspeople dress in white embellished with a fresh sprig of lily of the valley and dance through the picturesque streets.

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Molton Brown has collaborated with London-based florists, The Flower Appreciation Society, to design a bespoke, hand-drawn illustration of delicate lily of the valley bells on the bathing collection bottles for an ultra-feminine finishing touch. Beautifully nestled within soft-green gift boxes, this timeless collection is the perfect indulgent gift this spring.

#MBForeverFloralME

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ABOUT MOLTON BROWN

Expertly blended in England since 1973 and granted a Royal Warrant for its supply of toiletries,
Molton Brown’s collection of signature perfumes for her and him, bath & shower gels, home and hand care blends have claimed iconic status with their vibrant colours and bold scents. With ingredients carefully sourced from the world’s most exotic locations, each creation is intricately formed by their award-winning perfumers for a truly indulgent and memorable experience.
www.moltonbrown.co.uk

 

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