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MAC at Fashion Forward Season 4!


Dubai, October 4th: M.A.C Cosmetics proudly announces its participation in Season 4 of Fashion Forward (FFWD) as the official makeup sponsor. FFWD is the region’s definitive fashion platform continuing to showcase the best couture and ready-‐ to-‐wear designers who are based in the region or of Middle Eastern origin, this season FFWD takes place from October 4th – 6th.


A team of M.A.C makeup artists led by Vimi Joshi, M·A·C Global Artist Middle East, and Mariam Khairallah, M·A·C Resident Senior Artist Middle East, will showcase recent global makeup trends from the runways of New York, Paris, Milan and London, while infusing the looks with the Middle East designers’ vision and the elements that are relevant to the region.

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Leading designers from across the Middle East and North Africa are all scheduled to take part in FFWD’s fourth season being held at the Madinat Jumeirah. The bi-annual event aims to be the definitive platform from which emerging and established designers from the region can show their collections to an international audience.

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With over 15 years of backstage experience, M.A.C is firmly established in the international and regional fashion industry as the trendsetter in makeup and artistry. The team of makeup artists working backstage at FFWD has participated in diverse activities and events across the region, including film festivals, fashion shows and red carpet events, lending support to the beauty, fashion and professional communities.

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