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Private Blend London by Tom Ford



Private Blend London is a fragrance specifically crafted to celebrate the launch of the new TOM FORD store in Knightsbridge. This rich and spiced, woody animalic fragrance captures London’s cultural vibrancy and unique dynamic between elegant, urbane composure and sometimes scandalous carnal amusements.

This tension between composure and carnality is expressed in the core of the fragrance Tonkin musk, and ingredient with ancient roots that conjures man’s animal nature like no other, and noble oud wood intermingle amidst birch tar oil, cedarwood Atlas and torchwood. Through this harmonizing of mesmerizing sensuality, Private Blend London achieves an elegance with a feral character that dares to challenge the conventions of propriety, yet remains grounded in restraint and civility.



London opens with a top note of rich spices that weave together ingredients from the distant ends of the earth in a luxurious tapestry. A plush weave of black pepper oil Madagascar, saffron, cardamom absolute, coriander seed, cumin oil and coffee oil confer dense texture and mood.

The heart notes tell a story of daylight civility and noble facades. Geranium Egypt melds with jasmine absolute. These luminous floral notes are submerged in a resinous mist of incense, cistus oil from Spain and a notable honey accord that gives a hint of the animalic warmth to come.

Finally, the base notes of oud and Tonkin musk accords emerge. They intermingle amidst a bonfire of birch tar oil, cedarwood Atlas, and torchwood from the Dominican Republic. Vetiver, the wild root of Haiti, mingles with milky sandalwood and copahiba balsam. Castoreum and civit reconstituted, enhance the frenzy while a suede accord offers a warm embrace.




Private Blend London is contained in the signature dark-brown glass Private Blend bottle, finished with a gold label. The bottle is packaged in the signature dark-brown Private Blend cross-hatched box.


The Private Blend London will be available in May 2014 at all TOM FORD BEAUTY Private Blend counters in the Middle East.

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