The Limited–Edition Light It Up Holiday by Smashbox

INTRODUCING THE LIMITED-EDITION LIGHT IT UP HOLIDAY COLLECTION INSPIRED BY NEON ARTIST MERYL PATAKY FROM SMASHBOX COSMETICS 

“At Smashbox Studios we are always expressing our creativity and artistic vision, which is why we jumped at the opportunity to collaborate with our favorite California-based neon light artist, Meryl Pataky, to develop super unique and very giftable makeup kits with electrifying neon packaging.” – Davis Factor, Smashbox Founder and Celebrity Photographer

THINK: Be in the glow!

WHAT IT IS:

This season Smashbox Cosmetics is teaming up with Cali-based, abstract artist Meryl Pataky to make the holiday even brighter than you had imagined. The limited-time, Light It Up Holiday Collection features bestselling makeup kits for face, eyes and lips that are housed inside imaginatively designed – lit-from-within – neon boxes that are a studio work-of-art.

WHY IT’S UNIQUE:

San Francisco-based artist Meryl Pataky, well-known for her creative work in silver, cooper, iron and neon, designed the limited-edition packaging exclusively for Smashbox. “Light affects how we feel, how we look and how we see the world,” says Pataky. “When I plug in one of my pieces of art, it’s like magic!” The same can be said of these gleaming, one-of-a-kind neon Light It Up kits, which are sure to wow both the makeup and art lovers on any holiday gift list.

THE KITS INCLUDE:

• Lipstick + Lip Mattifier Set: Bring out your inner-artist. This six-piece set of Be Legendary Lipstick shades, along with an Insta-Matte Lipstick Transformer will double anyone’s collection by changing any cream into a velvety matte in seconds. Exclusive to Smashbox Stores (Abu Dhabi Mall, Jouri Mall KSA, Nakheel Mall KSA).
• Face. Eyes. Lips: These three best-sellers always slay it in our photo studio: Smashbox’s #1 iconic Primer, a super-flattering lip/cheek color combo, X Rated Mascara and Be Legendary Lipstick that glides on easy and lasts all day. Exclusive to Smashbox Stores (Abu Dhabi Mall, Jouri Mall KSA, Nakheel Mall KSA).
• Primer Duo Set:  Two is always better than one. This studio essentials duo – a Photo Finish Foundation Primer and a Photo Finish Primer Water – was developed to help makeup look bettering last longer on set.
• 3 Mini Palette Set: Contour. Eyes. Lips: The perfect makeup for on-the-go application. Our L.A. photo studio pros picked their fave contour, Photo Op Eye Shadow and Be Legendary Lipstick shades and popped them into this palette to instantly light up any look. Exclusive to Smashbox counters in Sephora.
• Essential Brush Set: Want to rival the makeup artists you’re obsessed with? Try out these precise, multi-tasking brushes developed by pros at our L.A. Studio. The kit includes five must-have brush essential to create flawless application, ultimate blendability and a camera-ready look. Exclusive to Smashbox Stores (Abu Dhabi Mall, Jouri Mall KSA, Nakheel Mall KSA).