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Max Factor’s New Wild Collection!


Everyone has a wild side. Unlock the cage and let it out. The Wild Collection offers versatile looks with fierce color and attitude. Unleash untamable Glamor and let your make-up look do the talking. Dare to go wild!

New Wild Mega Volume Mascara

I love mascaras that really add that ump of volume and extra dimension and this new Wild Mega Volume Mascara does just that – its crazy how intensely it plumps up the lash.  I’ve been wearing it without eyeliner because the lashes are black and plump enough that it doesn’t need it! Love!Max-Factor-Wild-Mega-Volume-Mascara-Cut-Outs-Overview



Up to 3X Lash Volume for a fiercely amplified lash look!

The Wild Mega Volume Mascara Amplifier brush features hollow, soft bristle fibers that load the formula onto the brush and is specifically designed with a waist of shorter bristles to hold the formula, allowing it to be instantly deposited onto the lash base, for super saturated lashes and quick volume building.

The rounded tip and been engineered with longer bristles to reach the inner and outer corner lashes – so volume is stretched up and out from the root to tip, for a wide-eyed look.


Wild Mega Volume Mascara is the latest mascara innovation from Max Factor that instantly blackens and plumps up the look of every lash- for a fiercely amplified lash look.


Available in three shades: Black, Brown/Black and Black (Water Resistant)


New Wild Shadow Pots

You know a shadow is a good one with the pigment is strong and you don’t need to work your brush to get the color you want to achieve.  Max Factor’s Wild Shadow Pots are full of pigments and come in some fun and wearable colors.




Extreme shimmering colour intensity in one application!

The wild colour palate featured an array of fierce, bendable colors that perfectly encapsulated the fearless techno-bright and taupe moods of the SS13 trends.

With each vibrant pot of powder containing higher than average pearl pigments content, extreme stand-out shimmering luminosity is delivered on application.


Max Factor Wild Shadow Pots are individual eye shadow pots packed full of major explosions of high pigment, on-trend colour that are set to add a fierce flash of colour and intense sparkle to eye lids



Available in 13 shades
• Ferocious Black 10
• Fierce Pink 40
• Untamed Green 50
• Sapphire Rage 45
• Golden Amazon 20
• Turquoise Fury 30
• Auburn Envy 35
• Brazen Charcoal 60
• Vicious Purple 15
• Savage Rose 25
• Defiant White 65
• Feral Brown 55
• Fervent Ivory 5


New Wild Shadow Pencils

Pencils are great to use under shadow, on their own for some fun creamy color on or under the eyes.  These new wild shadow pencils are creamy, highly pigmented and can be used in so many different ways.  They glide on super smooth and apply like a dream.  I love the color variety and how easy they are to use.  Recommended!




A colourful, intense graphic eye look – INSTANTLY

Featuring two professional make-up tools in one, these colour-rich gel pencils are perfect for girls who like to unleash their wild side. They can be used to shade the lids, line or highlight the eye; the gel-like texture delivers bold colour instantly that’s so easy to blend. It’s an ideal base for building mega eye looks, just layer powder shadow on top for increased colour intensity.

The formula is sot enough to be smudged as desired for an amplified smoky eye effect, and contains 38% water to deliver an added cooling effect on application.


Wild Shadow Pencils are the latest eye shadow innovation from Max Factor. The vibrant 2-in-1 shadow and liner formula glides on extreme intense colour in and instant, for a fiercely graphic eye look.


Available in 9 Shades
• Savage Silver 25
• Vicious Moss 15
• Ferocious White 30
• Fierce Lime 10
• Untamed Pink 20
• Caramel Rage 5
• Bold Sapphire 35
• Brazen Gold 40
• Blue Ice Fury 45

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